Privacy Policy

1. Introduction

Baihe ("we", "us", "our") is a home visit makeup artist service based in Tainan, Taiwan. We are committed to protecting the personal information of our clients and website visitors. This Privacy Policy explains what data we collect, how we use it, and what rights you have over your information.

This policy applies to personal data collected through our website at baihe.pro, by email, by phone, and in the course of delivering our makeup artistry services. For questions about this policy, contact us at [email protected].

2. Data We Collect

When you contact us or book a session, we may collect your name, email address, phone number, and any service or health-related information you choose to share (such as skin sensitivities). We collect this information through our contact form, by email, and by phone.

We also collect standard technical data when you visit our website, including IP address, browser type, pages visited, and referral source. This data is collected through cookies and analytics tools. See Section 5 for more on cookies.

The legal basis for processing booking and contact data is performance of a contract (Article 6(1)(b) of applicable data protection frameworks) or your consent. Technical/analytics data is processed based on our legitimate interest in understanding how our website is used. We retain personal data for up to three years after your last interaction with us, unless you request deletion sooner.

3. How We Use Your Data

We use your contact information to respond to inquiries, confirm bookings, and communicate session details. We use information about your skin or health preferences solely to prepare appropriately for your appointment — this information is not shared externally.

We do not use your data for automated decision-making. We do not sell your data to third parties. If you have opted in to receive service updates or promotions, you can withdraw that consent at any time by emailing [email protected].

Analytics data is used to understand general website usage patterns and improve the site. This data is aggregated and does not identify individuals.

4. Data Protection Measures

Our website is served over HTTPS. Client data stored in our booking records is accessible only to authorized team members on a need-to-know basis. We do not store payment details — payments are processed directly through LINE Pay, bank transfer, or cash.

In the event of a data breach that poses a risk to your rights, we will notify affected individuals and relevant authorities within 72 hours of becoming aware of the breach.

5. Cookies

We use essential cookies required for the website to function, and optional analytics cookies to understand traffic patterns. Optional cookies are only activated after you provide consent via our cookie banner. For full details, see our Cookie Policy.

Third-party services we may use include Google Analytics. Their data practices are governed by their own privacy policies.

6. Your Rights

You have the right to access, correct, or delete your personal data. You may also request a copy of the data we hold about you in a portable format, or object to processing based on legitimate interests. To exercise any of these rights, email us at [email protected].

We will respond to requests within 30 days. If you are unsatisfied with our response, you may lodge a complaint with the competent data protection authority in Taiwan.

7. Third-Party Links

Our website may contain links to external sites. We are not responsible for the privacy practices of those sites and encourage you to review their individual privacy policies.

8. Children's Privacy

Our services are primarily intended for adults. For sessions involving minors (such as the Debut Celebration Style), all bookings and communications are handled by and with the consent of a parent or guardian. We do not collect personal data directly from individuals under 18 without parental consent.

9. Changes to This Policy

We may update this policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date. Continued use of our website or services after changes are posted constitutes acceptance of the revised policy.

10. Contact

For all privacy-related matters, reach us at [email protected] or by post at No. 33, Haian Road Sec. 2, West Central District, Tainan 700, Taiwan.